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GE ‘JOURNEY’

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This great looking ad from agency BBDO in NY stars a host of well known machines – from the famous Kitt from Knight Rider, to the Lost In Space robot. Method’s crew worked to an extremely tight deadline to provide 2D clean up, rig removal, split screen comps, matte painting and graphics for this spot which was part of a larger campaign called ‘Brilliant Machines’.

One shot requiring particular attention featured the robot in the rain at the bus stop. This particular split screen was difficult because the artists had to make sure the look and speed of the rain was consistent across the frame. There were also a lot of reflections that needed careful manipulation in order to make them look believable.


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