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Dodge Dart ‘Hi-Tech’

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In this futuristic commercial for the Dodge Dart, Method's finishing VFX crew were tasked with creating all the animated graphics, compositing several explosion elements and researching and developing the time machine effects which turned out to be the most time consuming part of the project.

The creative brief was to design sophisticated looking effects that live within the tongue-in-cheek storyline. The agency wanted the ad to be humorous, and while the effects are supposed to have a level of whimsy, the clients also wanted them to look polished.


Keywords

  • Finishing
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